About the company
Marketing Manager
limassolPermanent
24 days ago
Job description
We are looking for a Marketing Manager to join the team to work on the our brand. We need a person with successful experience in a similar position in a product (gambling/betting verticals).
Job Duties
Main Responsibilities:
- Working with SMM direction. Participate in launching and maintaining advertising campaigns;
- Working with the retargeting division, on preparation of materials and reactivations;
- Conducting market research (market monitoring and analysing competitors, traffic sources and technologies);
- Participating in the development and modification of the company's communication messages;
- Preparation of reporting and working documentation;
- Developing the creation of compelling and engaging content, together with the content team;
- Working on new product launches at all stages, supporting the launch of the project - setting and controlling tasks;
- Setting technical tasks for designers and copywriters - participation in the preparation of TOR, and control of tasks;
- Setting tasks with requirements for the company's product based on experience with online casinos;
- Joint work and control of the customer support department;
- Participation in the development and implementation of all tasks to promote the product and attract and retain customers;
- Analysing and segmenting the customer database;
- Participation in the process of development of the company's partner network website. Working with review sites.
Job Requirements
Requirements:
- Experience in Gambling from 1 year, and minimum 2-3 years of experience in a similar role.
- Strong knowledge of the digital media mix: PPC, SEO, SEM, ORM, blogger marketing, email marketing, content management.
- Ability to independently identify weaknesses on a project and align your tasks based on work priorities;
- Experience coordinating multiple internal company functions to achieve strategic business objectives;
- Experience with retention, understanding of user funnels and retention tools;
- Understanding of SEO;
- Experience working with SMM to develop networks and drive traffic to the site;
- Strong analytical skills and proficiency with marketing analytics tools;
- Sense of trends, creativity, proactivity;
- Ability to adapt to a fast-paced and dynamic industry;
- Ability to work with large amounts of data and draw conclusions from it.
- Proficient level of English (both written and verbal), Ua/Ru - native/fluent level.
Will be a plus:
- Experience with Tier 1 markets ;
- Established base of contacts with opinion leaders, bloggers, etc. in Tier 1 markets;
- Experience with retargeting.
Job Benefits
What you will get:
- Competitive salary;
- Work in the office in Cyprus, Limassol - if you need relocation, we can help with all relocation-related issues;
- Medical insurance;
- Healthy lifestyle benefits;
- Office catering;
- Paid sick days and vacation days;
- Official holidays — days off;
- Unique experience, as our team realizes the best projects and is ready to share tips and tricks with you;
- Interesting and big projects in the iGaming industry;
- Cool team of specialists and everything you need for professional development.